Aoife O’Donnell – Founder and Managing Director
Aoife O’ Donnell is a marketing and PR professional with 18 years experience in healthcare communications.
Immediately prior to the establishment of Vital Communications, Aoife headed up the Sales and Marketing Department at Euromedic Ireland, a leading diagnostic imaging provider for the primary care sector in Ireland. During her time here, Aoife led the development and the communication of the Euromedic brand (now Affidea) in Ireland following its entry into the Irish market in 2007.
Prior to this, Aoife worked for many years in the public relations industry, where she represented many national and international clients. Over the course of her career, Aoife developed an interest in healthcare and began to build a portfolio of work in this area. Over the years, she has worked with many healthcare organisations and causes and is thoroughly passionate about what she does.
Aoife lectures in Public Relations at Griffith College in Dublin.